Transcript:
Many people believe that getting awards is a great marketing and branding strategy. Well… turns out that this is a big lie…. Especially those awards that are ‘given’ in exchange of something… usually money or advertising credits.
People fall for such gimmicks… you know…. I understand that. Everybody loves shortcuts. People want recognition, admiration, and acknowledgement. I know that. But when they fall for such fake awards or false recognition schemes, it never works because.. their inner self conscious knows it’s not true. This is the exact same reason why those ‘law of attraction’ affirmations don’t work in real life… because that’s not what the inner conscious self, believes to be true.
You are getting it, right? It’s like buying degrees and doctorates from questionable institutions just for the sake of hanging them on the wall… without actually putting in any efforts to earn them, in the first place. It may look good… momentarily… but hurts from the inside and… pride takes the hit, injuring confidence and self-esteem in the long run.
Now, coming back to using awards as a marketing and branding strategy… let me ask you a question. Have you noticed that awards are super-valuable ONLY…… if they are extremely limited and rare? The Bharat Ratna award, for example… not everyone gets it. The Dada Saheb Phalke award in the film industry… not for sale. The Nobel prizes and awards…. The Oscars… The Grammys… very limited and rare. That’s why they are valuable. The olympic awards or medals… people have to put in a lot of effort and WIN them. Can’t be ‘given’ to anyone, just like that. Right?
So, then what else can you do about your personal branding and marketing strategy? How can you become known for what you know? What can you do to get the attention and trust of people you want to reach? Where to focus your own attention and effort to gain personal branding, marketing edge, and strategic leverage… that won’t diminish but greatly enhances your personality, self esteem, and confidence to a whole new level?
Your OWN BOOK, my friend. It’s fast and simple. You can do it even if you have never written anything before. Let me teach you how at www.raamanand.com that’s r-a-a-m-a-n-a-n-d dot com. Join me and thousands of other experts, entrepreneurs, and professionals…. together, let’s create your own, personal, highly respected award, in the form of your own book. Let’s put in the focus, attention, and effort it takes so that you will feel so proud to present it to the world.
If you like to see more such thought-provoking videos, subscribe to my channel on YouTube and follow me on Facebook or LinkedIn. Oh… I almost forgot… don’t forget to share this video to your own networks. They will love you for this.
The timing is right… THIS is when you need to make POWERFUL DECISIONS … because…. when the dust settles down and the world recovers…… You will be positioned for MASSIVE success.
So… head over to raamanand.com — I will be waiting there for you.
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